Barring being struck by some incredible bolt of inspiration between now and the end of December (which given my advancing age and rather porous brain is highly unlikely), this will be my final article here on Photography Life in 2015. I’m looking forward to doing periodic postings next year. December is always the time of year that I hunker down and do some planning for next year’s business. During this exercise I am always reminded of the importance of choosing clients well and I’d like to share some considerations with you.
Both Zenfolio and SmugMug are giants in the world of photography hosting websites, and each has its fair share of loyal supporters. I have used each website for more than a year – first Zenfolio, then SmugMug – and the differences between the two became clear over time. In this review, I want to share my experiences and help other photographers choose which site is better for their needs.
The photography world seems to be in an almost endless state of flux these days with a plethora of new cameras and lenses popping up in the market like mushrooms after a rain. Debates rage about the future of various brands, technologies and camera formats as folks share their often hard-edged opinions. This certainly is a tumultuous time to consider new photography gear, whether one is an amateur or a working professional. My old, tired brain has been in overdrive lately with thoughts about the potential financial impacts of some of these issues. So, I thought I’d share these mental meanderings with readers.
As photographers who regularly visit photography web sites and blogs, we all seem to be driven by very personal commitments to learn new things and to improve. Over the years I’ve been using my own ‘rule of thirds’ – not as a composition technique – but as an approach to help me direct my own development efforts when it comes to photography. As is often said, “So much to learn, and so little time!” Basically my “rule of thirds” focuses on three factors that are always involved when creating images and can also help guide our development as photographers:
If you reside on planet earth, own a computer, and have ever searched the internet, you already know that the number one search engine in the world is Google. What you may not realize is that YouTube is number two.
Instagram is my favorite social networking tool for my wedding photography business. If you are not utilizing it for business purposes, you are missing out on a wonderful opportunity. I often connect with wedding professionals on Instagram – wedding planners, florists, calligraphers, venues, dress shops, you name it! It has been wonderful for creating buzz and spreading the word about my business.