Email Subscriptions and RSS – Please Read!

Looks like Google will soon discontinue its Feedburner service, which we have been using for several years now to deliver email messages to those who subscribed to our blog. Since we want to phase away from Feedburner before it officially shuts down (there is no ETA from Google as of today), we want to make sure that all email and RSS subscribers are transitioned over smoothly back to us. As of now, there are two methods to subscribe to our website, as pointed out in our “Subscription” page:

  1. Via Email – you can subscribe to our site to receive email messages every time fresh content is posted via the widget on the right hand side of the page, which says “Subscribe via Email”. The window looks like this:
    Subscribe via Email

    Simply put your email address in the field, then click “Subscribe”. You will then receive an email that will request you to confirm your subscription. You can change the delivery time and frequency of emails at the same time.

  2. Via RSS – if you have an RSS reader that you are using to receive updates from our site, then please remove the old feed and add the new one at the following URL:

We will not disconnect Feedburner for a while, so if you do not want to receive two email messages, then it would be best to unsubscribe from the Feedburner email list. In order to unsubscribe, just locate the last email from us, then scroll all the way to the bottom of the email and find the link that says “To stop receiving these emails, you may unsubscribe now”. Just click the link and follow the process. We have close to 4,000 email subscribers on Feedburner, so I hope this transition will work out for most of our readers.

Please let us know if you have any questions and we apologize for the inconvenience!


  1. November 13, 2012 at 4:16 am

    Hi Nasim…. thanks for the heads up. Though my knowledge is Big G is topping ads in Feeds… there is no mention of stopping Feeds as a service… anyways… I rarely use feedburner and my blog also most subscribers are through email. I am pretty sure some body will offer free transfer of service if it eventually happens…

    • November 14, 2012 at 12:59 am

      Desi, the problem with Feedburner has been there ever since Google bought it. First, they refused to do any sort of enhancements and developments on the Feedburner platform. They removed it from Webmaster Tools (can’t see number of subscribers anymore), got rid of the API last month, got rid of the Adsense program and killed the Feedburner twitter account. On top of that, they screwed up big time by forgetting to renew, which resulted in many unhappy feedburner users in Japan. This is because Feedburner has been more of a pain in the rear end and cost project than a money maker for Google. Instead of concentrating on Feedburner, they are letting it slowly die. Removal of API and Adsense for me sends a clear message – Feedburner has no future and will be discontinued. When? I don’t know, but I do not want to put my bets on it.

      Hence, I decided to move away from it and transition our readers back to our site and’s subscription system…

  2. 2) Spike
    November 13, 2012 at 6:35 am

    Nasim, what Desi said. I’ve done a bit of Googling (yeah, okay) around and see a lot of stuff about them shutting down AdSense for Feedburner and making changes to Feedburner API’s, but haven’t come across anything about them shutting down Feedburner altogether. What’s your source for this?

    • November 14, 2012 at 1:01 am

      Spike, see my response above :)

      In short, Feedburner has no future, so why waste all the effort and build up a reader base on a product that will eventually be phased away? Similar to some other dead Google projects, Feedburner is on its way of extinction. Too bad…it was a very nice product with no real alternatives out there. I really wish Google didn’t buy it to begin with.

      • 2.1.1) Spike
        November 14, 2012 at 1:03 am

        I can definitely agree with that last statement.

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