What went wrong with Nikon 1 V1?

Nikon 1 V1

Bad product? Bad marketing? Predatory pricing? A simple act of desperation? Or all of the above? Nikon has just slashed the price of the Nikon 1 V1 kit (with the 10-30mm VR lens) again, down to $299. A product that sold for $899 exactly one year ago when I reviewed it. Wait, there is more – the Nikon 1 J1 camera, which has far less impressive specifications sells for $100 more. Doesn’t make sense, does it?

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Nikon 1 V1 vs V2

Nikon 1 V1 vs V2

In this article, I will show feature differences between the Nikon 1 V1 and the newly announced Nikon 1 V2 mirrorless cameras. Judging by the J2 and V2 updates this year, it seems like Nikon will be refreshing the 1 line fairly often, so I am planning to provide feature comparisons like this to show what has changed between cameras after each announcement. As you may already know, the whole Nikon 1 line has a CX mount with a 2.7x crop factor and the J1/J2 cameras are targeted for photo hobbyists, while the V1/V2 cameras are targeted for more serious shooters. Hence, there is a significant difference in size, feature and performance between the two lines. Please keep in mind that this Nikon 1 V1 vs V2 comparison is purely based on specifications. A detailed comparison with image samples and ISO comparisons will be provided in the upcoming Nikon 1 V2 Review.

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Nikon 1 V1 Review

Nikon 1 V1

This is an in-depth review of the Nikon 1 V1 mirrorless camera that came out on September 21, 2011 along with the Nikon 1 J1 camera and three 1 Nikkor lenses. The Nikon 1 V1 and J1 cameras are Nikon’s first attempt to produce a mirrorless camera with interchangeable lenses, which took 5 years of careful design and development by Nikon’s engineers. Why did Nikon decide to enter the mirrorless market and where is the mirrorless technology positioned relative to the DSLR and point and shoot market? How does the Nikon 1 mirrorless system compare against the competition? In this review, I will provide answers to these questions, along with comparisons of the Nikon 1 V1 against the Sony NEX-5n and the Olympus E-PL3 mirrorless cameras.

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Nikon 1 V1 Mini-Review

Nikon 1 V1 Image Sample (3)

Update: A full and detailed Nikon 1 V1 Review has been posted.

Before I take off to another trip to continue testing the Nikon 1 V1 / J1 and other cameras, I decided to post a quick mini-review of the Nikon 1 V1 camera, along with some image samples + a short bonus time lapse video. I have had the camera for about two weeks now and I have a few things to report about. Let me start off with some general impressions and notes.

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