To start out on a positive note, let me say that I think the story of Pinterest is inspiring. It is tempting to believe that many of the simpler ideas associated with innovation have been thought of, and only very complex, time consuming, expensive initiatives can break new ground. Along comes Pinterest, offering an extremely simple idea – providing the electronic paradigm of a corkboard with photos, recipes, and other notes that people want to keep handy and visible, and giving them the opportunity to link to those of others. If anyone doubts that there is always a simple, yet powerful idea lurking around the corner, look no further than Pinterest.
Pinterest is turning out to be a great opportunity for small and large businesses to gain exposure and increase sales. Other blog and news sites, such as Mansurovs, are garnering additional traffic as a result of people pinning its articles to various photography boards. Many entrepreneurs are developing social networking and marketing strategies based on Pinterest. I believe that Facebook and Google+ are likely scrambling to emulate more of Pinterest’s capabilities, lest they find themselves being marginalized. Pinterest’s user base has exploded over the last few years, so it is clearly gaining momentum and has captured the latest buzz within the internet community.