Nikon Black Friday Rebates Are Live!

It is that time of the year again, when Nikon puts its cameras and lenses on a big sale for holidays. As I have already pointed out earlier this week, the instant rebates include many different camera and lens combinations. A purchase of a single DSLR is required to qualify for savings and it does not matter which camera body you choose. The nice thing is, you can buy a single camera body and stack up as many lenses as you want. As long as the items are in stock, you will be able to add them. That’s why I recommend to act quick if you want to be able to get what you want. Last year, many of the lenses and cameras were sold out in the first couple of days!

Note: it turns out that the below deals will only become available on November 28, 2013 and will only last two days (all of the below cameras and lenses will be included). So the deals will be live through this link starting from Thursday. We apologize for the inconvenience – there has been a communication issue from B&H.

Nikon Black Friday Rebates

Here is the list of cameras that are eligible for the rebate program, along with my notes on each:

Nikon DSLR Cameras

  1. Nikon D3100 ($427 with a 18-55mm DX kit lens): an entry-level DSLR that Nikon still cannot get cleaned off the shelves. Pretty standard features for an entry-level DSLR, with 14 MP sensor. If you have no intention of buying a camera and you are looking for just lens savings, this is what you want. Should be able to sell it new at around $400 after the holidays. See my review here.
  2. Nikon D3200 ($497 with a 18-55mm DX kit lens): the current version of an entry-level Nikon DSLR with a high resolution 24 MP sensor. Would only recommend to those moving up from a point and shoot. See my review here and a comparison with the D3100.
  3. Nikon D5100 ($597): another DSLR that Nikon needs to finally empty from the shelves. More features than the D3100/D3200, plus a nice tilt screen and 16 MP sensor from the D7000. See my review here and a comparison with the D3100.
  4. Nikon D5200 ($647): a solid upper-entry level DSLR with a high resolution 24 MP sensor. Aside from the higher resolution and slightly faster speed, it is not a huge upgrade over the D5100. And since the D5300 is already out, it will lose value pretty quickly. Personally, I would save money (use it on glass instead!) and go with the D5100, or get the newest D5300 with GPS and WiFi. See the comparison with the D5100.
  5. Nikon D5300 ($797): if this is your first DSLR purchase and you want something better than the D3200, the D5300 is the newest version of the upper entry-level line. What stands out is built-in GPS and WiFi – something that can be quite useful when traveling. No more external GPS units and messy geotagging software. And WiFi will let you control the camera remotely, which is nice! Check out the comparison between the D5300 and the D5200.
  6. Nikon D90 ($839 with a 18-105mm DX kit lens): what? Nikon is still selling this aged DSLR? Why would anyone buy this today, when even a lower-end DSLR can outperform it? It is a great DSLR, but 12 MP is so…2008! Skip this one unless you feel like you need to put one on a shelf as an antique/classic.
  7. Nikon D7000 ($997): an excellent previous-generation DX camera with a 16 MP sensor and a solid 39 point autofocus system. However, being just $100 cheaper than the D7100, I would recommend to go for the D7100 below. See my review of the D7000 here.
  8. Nikon D7100 ($1097): Nikon’s best DX camera with a high resolution 24 MP sensor, the best autofocus system with 51 AF points and lots more. A no-brainer for someone that wants to get a superb DSLR around the $1K range. Check out my detailed review here and a comparison with the D7000.
  9. Nikon D300s ($1697): unless you are a birder that really needs a big buffer, the D7100 is what I would recommend over the D300s. More pixels, better autofocus system, better LCD, lighter body and much lower price make the D7100 a better overall buy. The D300s should have been replaced long time ago and it is about time for Nikon to clean it off the shelves.
  10. Nikon D610 ($1997): no need to worry about dust issues anymore – the D610 is free of such defects, making it a safe buy. The 24 MP full-frame sensor is phenomenal. Aside from a cheaper build, an inferior autofocus system, inferior ergonomics and a couple of other deficiencies like 1/4000 max shutter speed, the D610 is an excellent camera. So if you do not need the super high resolution 36 MP sensor from the D800, the D610 is the way to go. Check out my detailed review and see the comparisons to the D7000, D700 and D800.
  11. Nikon D800 ($2797): if you are a landscape, architecture or fashion photographer that needs the highest resolution full-frame sensor on the planet today, you have a choice between the D800 and the D800E. For landscapes, I would recommend the D800E over the D800. For photographing everything else where there might be repetitive patterns, I would go with the D800 to reduce chances of seeing moire. See my detailed review and check out a comparison with the D800E and D600/D610
  12. Nikon D800E ($2997): the same camera as the D800, except it has no anti-aliasing filter in front of the sensor. Again, if you are into landscapes, this is what you want to get. With no anti-aliasing filter, you get the best sharpess out of your lenses. I personally own a D800E and I would not hesitate to buy another one. In all honesty, I haven’t seen much moire with my D800E and I have shot quite a few weddings with it. If the additional $200 is not too much for you, I would just go with the D800E.
  13. Nikon D3X ($6999): I don’t know who would even consider the D3X, now that the D800/D800E cameras are out. Yes, it has a rugged body and a nice grip, but that’s pretty much it and Nikon wants you to pay $7K for it. Save your money and get different camera.
  14. Nikon D4 ($5997): a wildlife and a sports photographer’s dream. The 16 MP sensor produces very clean images that are perfectly usable even at ISO 12800! And with a crazy high speed of 11 fps, a high-end 51 point AF system and almost unlimited buffer, this is the fastest DSLR in Nikon’s line. I feel ashamed for not having reviewed it yet, because it is one heck of a DSLR. Still in my backlog of reviews, along with the D5200.
  15. Nikon Df ($2747): the newest DSLR from Nikon with a retro design and lots of manual controls. The same excellent sensor from the Nikon D4, but with features resembling the D600/D610. Most people don’t get this camera, but I personally cannot wait to start using it for event and everyday photography. Coupled with the new 58mm f/1.4G Nikkor, this will be a killer combo!

As you can see, the list of available cameras is quite extensive – it is basically every DSLR that Nikon offers today!

Let’s now move on to the even more extensive list of lenses.

Nikon DSLR Lenses

I will start off with DX lenses first, then go through all FX lenses.

DX Lenses

  1. AF-S DX NIKKOR 10-24mm f/3.5-4.5G ED ($100 rebate): a great wide-angle lens for DX cameras. I used to own the 12-24mm f/4G and used this lens once as a comparison. I was surprised by its excellent sharpness on DX, so I would certainly recommend it for wide-angle needs, especially with its $100 rebate.
  2. AF-S DX NIKKOR 16-85mm f/3.5-5.6G ED VR ($100 rebate): one of my most favorite DX lenses that I always recommend to our readers. I have used this lens quite a bit, but never got a chance to review it. Excellent sharpness, very good range, beautiful colors and very useful image stabilization. Also great for infrared photography (highly recommended by our very own Bob Vishneski). You can find some image samples in our lens database and Bob’s articles.
  3. AF-S DX NIKKOR 18-300mm f/3.5-5.6G ($300 rebate): a monster of a lens with a crazy range of 18 to 300mm. In my opinion, one of the worst modern Nikkor lenses. Some people like it, but I think it is silly to put such a huge lens with mediocre performance on a compact DX camera. Still, for some people it is a versatile solution for “one lens traveling” and the $300 rebate could make it a little more attractive. See my detailed review for more information.
  4. AF-S DX Micro-NIKKOR 40mm f/2.8G ($30.00 rebate): a great macro lens for DX cameras. Lightweight, compact and with excellent performance characteristics. See my detailed review.

Unfortunately, popular lenses like 35mm f/1.8G and 18-200mm are not included in the rebate program. The DX lens selection is pretty small this year, which indicates that Nikon has little interest in pushing those out to the market.

FX Lenses

  1. AF-S NIKKOR 28mm f/1.8G ($100 rebate): at just $597, this lens represents tremendous value compared to the high-end NIKKOR 24mm f/1.4G. A great wide angle lens for all kinds of photography. Highly recommended. See my detailed review for more information.
  2. AF-S NIKKOR 50mm f/1.8G ($20 rebate): Nikon’s best modern 50mm lens. Exceptional performance and a superb value. Every Nikon photographer should own this lens. See my extensive review, a comparison to the 50mm f/1.4G and wedding photography samples.
  3. AF-S NIKKOR 85mm f/1.8G ($100 rebate): what a great deal on a superb portrait prime! Together with the 28mm f/1.8G and the 50mm f/1.8G, this is Nikon’s “value prime trinity”. Another no-brainer for every Nikon shooter. See my detailed review with lots of info and image samples.
  4. AF-S NIKKOR 24mm f/1.4G ED ($200 rebate): one of the sharpest wide angle prime lenses from Nikon. Amazing performance, making it ideal for astrophotography and other low-light applications, as explained in my review. This lens renders images beautifully, creating a 3D-like effect. Definitely worth investing money in, as I am sure its price will increase overtime.
  5. AF-S NIKKOR 35mm f/1.4G ($200 rebate): another great performer for pro needs. Excellent sharpness and beautiful rendering of colors and bokeh, as shown in my review. Although the $200 rebate is attractive, I would personally recommend the amazing Sigma 35mm f/1.4 instead. At $899, the Sigma is a much better buy and value in comparison!
  6. AF-S NIKKOR 50mm f/1.4G ($100 rebate): forget about it, even with a $100 rebate. The 50mm f/1.8G above is a better lens and a tremendous value over this one. Nikon needs to replace this with a better f/1.4 version ASAP. See my old review of the lens.
  7. AF-S NIKKOR 85mm f/1.4G ($200 rebate): an amazing lens for portraiture. I personally own this lens, along with the 85mm f/1.8G version (which came out later). To be honest, I would have a hard time convincing someone to buy it at its $1399 after rebate price, when you can snatch the amazing 85mm f/1.8G for just $400 bucks. Still, those that want the creamiest bokeh, beautiful rendering and colors might consider it. See my extensive review with lots of information and comparisons.
  8. AF-S NIKKOR 18-35mm f/3.5-4.5G ED ($100 rebate): if you have not seen my review of this lens, now is the time to check it out. In short, this lens is excellent, even when compared with the much more expensive 16-35mm and 17-35mm lenses mounted on the D800E! And with a $100 rebate, it is a steal. Highly recommended.
  9. AF-S NIKKOR 24-120mm f/4G ED VR ($300 rebate): those that read Photography Life know how much I love this lens, especially its image stabilization (VR). It is optically better than the 24-70mm in the corners, especially at wide apertures and it has a longer range, which is a great plus. And with a $300 rebate, this is just a killer deal! So if you do not need the pro build of the 24-70mm, this is the lens you want to buy.
  10. AF-S NIKKOR 70-200mm f/4G ED VR ($300 rebate): another killer lens with a killer rebate. Just like the 24-120mm, it is optically superior to the 70-200mm f/2.8G, as shown in my review. It is very lightweight and great for travel and long hikes. Its two downsides are the plastic build and slower maximum aperture of f/4 vs f/2.8. So if you are not a working pro, this is the lens you want to buy instead of the 70-200mm f/2.8G.
  11. AF-S NIKKOR 14-24mm f/2.8G ED ($200 rebate): Nikon’s sharpest wide-angle zoom. It is so insanely sharp, that even most prime lenses cannot keep up with its remarkable performance. Don’t listen to those that say it does not do well on the D800. Yes, it does exhibit focus shift and field curvature issues, but that only applies to large apertures and certain focal lengths. Once stopped down to f/5.6, you will have to look hard to find a lens that can match its performance. And with a $200 rebate, it is even a sweeter deal! Check out my detailed review for more information. One of Nikon’s pro “trinity” lenses.
  12. AF-S NIKKOR 24-70mm f/2.8G ED ($200 rebate): yes, the 24-120mm is better in the corners, but this one is built like a tank. I have been beating mine up for the last 6 years in snow, rain and dust, and it still works the same. Check out my detailed review for more information. Another lens in the pro “trinity”.
  13. AF-S NIKKOR 70-200mm f/2.8G ED VR II ($300 rebate): the last of Nikon’s pro “trinity”. A versatile lens with a fast f/2.8 aperture for low-light situations. A little soft at f/2.8 in the corners and has a lens breathing issue, but has beautiful bokeh and an all-metal construction. If you are a working pro, this lens will not disappoint. My biggest complaint is its weight. See my detailed review for more info.
  14. PC-E NIKKOR 24mm f/3.5D ED ($200 rebate): a tilt/shift lens for landscape and architectural photography needs. I love this lens, but I wish Nikon replaced it with a better version optimized for high resolution cameras like D800. Still, a great buy with the $200 rebate.
  15. PC-E NIKKOR 45mm f/2.8D ED ($200 rebate): another great tilt/shift lens suitable for all kinds of photography. I have used it quite a bit, but never got a chance to review it. A number of wedding photographers love this lens, because you can make very unique photos with it. Lola has been wanting to get this lens for a while now, so I might have to take advantage of this opportunity.
  16. PC-E Micro NIKKOR 85mm f/2.8D ($180 rebate): a tilt/shift lens designed for macro photography needs. Also great for creative portraiture. Will post a review of this lens as soon as I get a chance.
  17. AF-S Micro NIKKOR 60mm f/2.8G ED ($100 rebate): a superb macro lens with amazing sharpness and beautiful colors. And with a $100 rebate, this is a sweet lens for a full-frame camera. I have used this lens a number of times before, but never had a chance to review it. Hopefully will review it later this year along with the 105mm macro, which I have owned for the last 7 years and love.
  18. AF-S VR Micro NIKKOR 105mm f/2.8G IF-ED ($135 rebate): my favorite macro lens. While the 60mm is excellent, it requires you to get close to your subject, which is not always possible. The 105mm lets you stay away and still capture all the crazy details from whatever you are photographing – whether it is wedding rings, flowers or small insects. The lens renders beautiful colors and bokeh, which has made it a portrait lens of choice for many working pros.
  19. AF-S Teleconverter TC-14E II (1.4x) ($40 rebate): if you want to get closer to your subjects with Nikon’s high-end telephoto lenses without losing much quality, the TC-14E II is the teleconverter you definitely want to have in your arsenal. I don’t know a single TC-compatible lens that does not work well with this teleconverter. This teleconverter stays glued to my favorite Nikon 300mm f/4 AF-S lens (which unfortunately never goes on sale). A replacement might be coming out next year, which is probably why Nikon is promoting it now.
  20. AF-S Teleconverter TC-17E II (1.7x) ($50 rebate): although I personally own this teleconverter, I rarely ever use it. It works well with some lenses like Nikon 70-200mm f/2.8G VR II and performs best on high-end super telephotos like Nikon 300mm f/2.8G VR II. The reason why I rarely use it, is because it just does not do very well with either my 300mm f/4 or my 200-400mm f/4 lenses. And it is not great on 500mm f/4 and 600mm f/4 lenses either. If I owned a fast super telephoto like Nikon 400mm f/2.8G, I would probably use the TC-20E III on it instead for even more reach. Another candidate for replacement next year.

As you can see, the list of lenses on the rebate program is quite large. Interestingly, Nikon is including all the best lens combinations for primes and zooms. The first three primes are a great budget combo: 28mm f/1.8, 50mm f/1.8 and 85mm f/1.8 (the missing lens here is a 35mm f/1.8G FX, which I really hope comes out next year). Then we have a high-end combination comprising of 24mm f/1.4, 35mm f/1.4, 50mm f/1.4 and 85mm f/1.4 lenses. Then we move on to budget zooms with 18-35mm, 24-120mm f/4 and 70-200mm f/4 lenses (the 18-35mm should have been the 16-35mm f/4, but Nikon probably has not moved enough 18-35mm lenses and it always runs short of 16-35mm, which makes sense). Next, we have high-end pro zooms comprising of 14-24mm f/2.8, 24-70mm f/2.8 and 70-200mm f/2.8 lenses. Then we have the whole line of tilt/shift lenses with 24mm f/3.5, 45mm f/2.8 and 85mm f/2.8. And lastly, the two modern macro lenses – 60mm f/2.8 and 105mm f/2.8 macro. That’s six different combinations for different budgets and needs!

So, which lenses would I personally buy / recommend from the above list with which camera bodies? Here are my personal favorites (excluding specialized lenses like macro and tilt/shift):

With any DX camera like D3200, D5300, D7100:

  1. Nikon 16-85mm as a general purpose zoom.
  2. Nikon 28mm f/1.8G as an all-purpose prime for low-light situations.
  3. Nikon 50mm f/1.8G for portraiture / low-light.
  4. Nikon 70-200mm f/4G VR for telephoto.

With Nikon D610 and Nikon Df FX cameras:

  1. Nikon 28mm f/1.8G, Nikon 50mm f/1.8G and Nikon 85mm f/1.8G for a variety of creative needs with emphasis on low-light photography and subject isolation / bokeh.
  2. Nikon 18-35mm, Nikon 24-120mm f/4G and Nikon 70-200mm f/4G VR would cover a lot of range and all kinds of needs.

With Nikon D800 and D4 FX cameras:
I guess it depends on budget and needs, since you could easily use the lenses from the above recommendation. But here is the best in class if you want pro-grade build, fast aperture and best features:

  1. Nikon 24mm f/1.4G, Nikon 50mm f/1.8G, Nikon 85mm f/1.4G for a variety of creative needs with emphasis on low-light photography and subject isolation / bokeh.
  2. Nikon 14-24mm f/2.8G, Nikon 24-70mm f/2.8G, Nikon 70-200mm f/2.8G VR II would cover a lot of range and all kinds of needs.

The last part of the rebate program is Nikon speedlights.

Nikon Speedlights

  1. SB-700 AF Speedlight ($30 rebate): an excellent speedlight that can be used both as a commander and as a slave. Great choice for on and off-camera flash (using infrared or hot shoe triggers). See a detailed comparison with other speedlights here.
  2. SB-910 AF Speedlight ($50 rebate): Nikon’s high-end speedlight with lots of advanced capabilities, fast recycle time, external connections/ports and various accessories. Will work great with external triggers such as PocketWizard Plus III. See a detailed comparison with other speedlights here.

If you want good value, I would recommend third party flashes from Yongnuo and Metz.

The above rebates will only run from November 24, 2013 through November 30, 2013.

Hope this helps! Please let me know if you have any questions below.

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Avatar of Nasim Mansurov About Nasim Mansurov

is a professional photographer based out of Denver, Colorado. He is the author and founder of Photography Life, along with a number of other online resources. Read more about Nasim here.


  1. 1
    ) Ricardo Vaz

    Good job, as usual! It’s a shame that they aren’t offering the D610 with the free lens kit, but I’ll get it anyway, it seems to be a outstanding body.

  2. 2
    ) prashant

    Thanks Nasim,
    the body deals are up, but they seem to have not updated all the lenses for the combo deal :/

    • Yes, those will be updated shortly. B&H is still working out some quirks…

  3. 3
    ) Faz

    Thanks Nasim.. i wonder why there is no such offers from Nikon in India.. Nikon Global needs to direct the sales team in India :)

    • 5
      ) prashant

      how I wish, would save a lot of inter continent coordination ;)

  4. 6
    ) Faz

    Hi Nasim, how about deals in regards to Memory cards, Camera bags and tripod?
    I am looking to buy a good camera bag.. whats ur take on lowepro AW 350 vs Lowepro Vertex 100 or 200 AW Backpack vs Kata 3 in 1 sling bag

  5. 7
    ) Chellone

    B&H doesn’t seem to reflect savings on lenses. It doesn’t show $300 rebate for AF-S NIKKOR 24-120mm f/4G ED VR. Are the rebates for combos or for single lens purchases to?

  6. 8
    ) Raj

    I am planning to buy the D610+24-120mm. I currently have a 50mm/1.8. Should I consider buying the 85mm/1.8 if I don’t mind getting closer to the subject with my 50mm? Are there any other advantages?

    • 10
      ) Ricardo Vaz

      I think the 85mm is a little bit sharper, with more pleasing bokeh and less distortion than your 50mm, wich is a great lens too.

      • 29
        ) Raj

        Hi Ricardo,
        Thanks for the feedback!

  7. 9
    ) Shyam

    Thanx Nasim. Now that 2nd part of the waiting game starts :) Its a shame that the deals aren’t live yet on their website

    • 15
      ) Ricardo Vaz

      Im curious, what is the second part? hehe

      • 16
        ) Shyam

        Waiting for B&H to make the deals available :(

        • 17
          ) Ricardo Vaz

          Yeah, im kinda curious if they are going to offer a deal that isnt listed above with the d610.

          • 19
            ) Shyam

            You OPTIMIST ;) I’ll pray that it turns true :)

  8. Thank you Nasim.
    I was hoping there would be some deals on the D610 price. But it seems that they will not give any discount on the D610 price.


  9. 12
    ) Greg

    As someone getting into photography as a hobby, I am torn between the DX and FX format cameras now. My daughter plays volleyball, so I would like to get some good action shots. Do I go with the D7100 and a decent lens, or move up to the D610 so I can get more into the shot? I will primarily be shooting indoors, and from the stands.

    I don’t want to say money isn’t the most important factor, but I also don’t want to spend double what I really NEED to spend to get what I am after.

    Any help on camera/lens bundle is greatly appreciated.

    • 14
      ) Ricardo Vaz

      If you are just getting into photography I would recommend the d7100. Its a great DX body and you will probably benefit from the crop factor, giving you more zoom to shoot your daughter in sports. In low light situations it would not be as great as the d610 but still is very good, and again, the crop factor would be very nice for your intent.

  10. 13
    ) Kent

    Just got off of a live chat with B&H. The rep had no clue on the pro lense rebates. We tried a few sale links but only about a half-dozen consumer lens are listed. I also tried Amazon. They have the same lens as B&H, no pro lens like the 14-24 f2.8 or the 70-200 f2.8. The 105 f/2.8 macro is not on the list either. I’ve got money burning a hole in my pocket that I want to give to someone!

  11. 18
    ) John Powell

    Very helpful review of the various Nikon lens and commentary. Thank you for this helpful information.

    John Powell
    Nikon D40 owner. Wanting to move up to full frame camera. Maybe a Nikon D610.

  12. 20
    ) jugnoo


    I contact B&H and they told me that deals will be online 11/28-11/30/2013. I tried to add the D610 & 70-200F4 and did not see the $300 off on the price.

    • Jugnoo, sadly, that’s what my account rep told me this morning. The info they sent to affiliates was wrong and he was sorry for sending the misleading info. Apparently, all of the above deals will go live on Thursday :(

      • 38
        ) Jugnoo


        Thank you for checking. I think most important thing is your article which has ton of information and your advise regarding each lens & camera body which will help your readers like me to chose the best equipment for themselves. Please continue the good work.

  13. 21
    ) Shyam

    ^ Really? After’s Nasim’s post I was hopeful that we will see it go live today :’(

  14. I had a call with our B&H account rep this morning. There was clearly a communication issue between Nikon and B&H when the deals were supposed to go live. It turns out that the rebates are only available starting from the 28th (this coming Thursday). They will last for 2 days only.

    Please accept my apologies for the mis-communication.

    • 23
      ) Shyam

      Oh… that’s more waiting and that’s sad :(

      When the same discounts are available on Nikon site I don’t understand why B&H is stopped from having them. Thanx for the update and confirmation Nasim.

      • Shyam, these discounts are not available anywhere at the moment. They are only supposed to go live on Thursday :(

        • 26
          ) Shyam

          No Nasim they are available as I type this, goto, add the D610 to your cart and you will see a “Buy together and save” section below with these discounted prices. I had almost ordered it but stopped at the last step as they are charging $240 in taxes, which I can avoid if I get B&H to ship it to NJ :(

          • Shyam, thanks for letting me know – will pass this info to B&H and see what they have to say. What a mess! I don’t know why they are not allowing this.

            • 36
              ) Shyam

              Sure Nasim. It was Ricardo who spotted the deal on nikon website. Let us know if B&H responds positively to you.

        • 27
          ) Shyam

          In fact, they are available on NIkon USA site since y’day as Ricardo pointed out y’day. I even called up B&H and asked them to PM the Nikon prices. They refused as the difference is quite high ($300+)

  15. 28
    ) Bob H

    Thanks for the heads-up on the deals. I’m a landscape hobbyist with responsibility for the occasional family gathering. I have a D5100 now (the only FX lens I own is the 85mm f/1.8) and I plan to purchase the D610 with the following lenses:
    18-35mm f/3.5-4.5G
    70-200mm f/4G
    I’m torn between getting the 24-120mm f/4G (to fill out the zoom range) or instead getting two prime lenses: the 28mm f/1.8G and the 50mm f/1.8G (to fill out the prime range). I’m on a budget and I cannot get everything right now. I can see pros and cons either way. What do you think?

    • Bob, for landscape photography, I would recommend to go with the 24-120mm instead of the two primes. The primes are ideal for portraiture and other low-light work, but not necessarily for landscapes. I often find myself in situations where I cannot move past a certain point – a prime can be quite limiting in those situations. Plus, with the 24-120mm you can go wider (yes, those 4mm make a huge difference) and you have a huge range to play with. If you occasionally take pictures of your family, then you can grab a prime later, when you can afford one.

      • 40
        ) Bob H

        Thanks, Nasim. That was how I was leaning and you just sealed it. If I might impose, I have one more question. With the 24-120mm and the 70-200mm zooms, I will have an overlap in the zoom range covering 70-120mm. Do you happen to know whether one or the other of these lenses performs best over that range?

        • Of course, it is the 70-200mm, hands down.

  16. 30
    ) Bob H

    P.S. I just realized that the Tamron 24-70mm f/2.8 Di VC USD Nikon is also an option for the zoom in my post above. It is $100 off and sells for $1,200 right now.

    • Tamron is also a nice choice if you do not mind third party options.

      • 46
        ) FrancoisR

        I got a Tamron 24-70 VC for my 5D3 and this is great bang for the buck. The VC for movies is awesome. I sold my L lense (24-70 USM I) to get it and never looked back. Two very small weaknesses:
        Wide open, wide angle notciceable vignetting (which I crop with CS6)
        More like 65mm than 70mm on the longer end.
        I would rate it as good as my 24-70G, better than my 24-70L USM I, not as good as 24-70L USMII (but half the price). It’s the only lense in it’s category which is stabilised. Transforms so so movies into great movies.

        My good friend is buying a D610 and I talked him into getting one instead of kit lenses or 24-120 VR because nothing beats 2.8 for bokeh! (yes 1.2, 1.4, etc… and the 200 f2 lol)
        His comment: a bit bulky and 82mm filters more expensive. It’s slightly lighter than the 24-70G BTW.

        Thanks Nasim, as usual…

  17. 31
    ) Sara S

    I was wondering if anyone knows what time the sale will start on Thursday? Thanks!

    • Sara, I am trying to convince B&H to start the sale earlier – will update as soon as I hear from them, hopefully tonight or tomorrow morning.

      • 37
        ) Ricardo Vaz

        Thats great, if you manage to do this I can stop waiting to see if a miracle happens and the d610 comes with a free 24-85mm.

        • 47
          ) Jon R


          I’m not sure if Nikon will offer the free kit lens later though with the D610. I was digging through the archives here on and Last year Nikon offered the free kit lens with the D610 in like the middle of December along with an additional $200 off a D800. I’m unsure whether they will do the same thing again this year.

      • 39
        ) shyam

        That would be really great if it happens :-)

  18. 41
    ) JamesT

    Hi Nassim,

    I have a Df on preorder but would love to add on a 70-200 f/4 – any ideas how one could pull that off without losing their place in line? :)


    • James, there should be plenty of Df units shipping this coming Thursday. I would order both the Df and the 70-200mm f/4 as soon as the deal becomes available, then call B&H and make sure that they cancel your previous order, but make sure to ship both the Df and the lens on Thursday. Would call them as soon as you place the order.

      • 44
        ) JamesT

        Thanks, I’ll do that – and sorry about the typo on your name!

    • 53
      ) SanShan

      same here. Thanks for this info. How do I make sure they ship it on Thursday itself?
      Does it make sense to cancel the Df order now?

  19. 45
    ) Chaitanya

    I am planning to buy Nikon 50mm 1.8f AF-S. I see $20 rebate in above post. Where is the rebate available now?

    • 48
      ) Shyam

      The instant rebates Nasim mentioned are only offered when you buy a qualifying dSLR body and start at B&H (for which the link is shared in the post) on Thursday, 28th Nov 2013. If you are looking for only lens, I don’t see any rebates currently. But B&H is offering (starting today) 5% savings when you use Google checkout (or google wallet) from their new android app / mobile site. Check their FB page for more details.

  20. 49
    ) Skewer

    IMO, all Nikon marketing staff should be fired immediately. Only combined with another body? Come on Nikon. Are you kidding ? Under this downturn DSLR market, Nikon still does not care about its market share. I have D800 and 24-70. I only want to buy a 70-200 2.8. I think most of the users are in the similar situation like me. They only need lens but not another body.

    Canon’s 70-200 f2.8 is on sale all the time. And its lens is generally cheaper than Nikon.

  21. 50
    ) Kaff

    As others have stated, this wasn’t working for me (and I had not seen your update about going live on the 28th). I called the store directly and – wow – that whole conversation was bizzaro and the guy had zero clue about *any* rebates/specials/discounts listed here. They also didn’t have any clue about information being posted on the *official* B&H Facebook page (which just a heads up, Google Wallet is offering a 5 % discount when you purchase from B&H via their Android application or mobile website – iOS is not supported obviously). I was hoping to find out if I could use the 5% Google Wallet discount in addition to the Nikon specials. If anyone knows the answer to this, please let me know.

    • Kaff, unfortunately, there is a huge communication gap between Nikon and its resellers. Please see my comment #54 below, it will give you an idea of what I mean :)

  22. 51
    ) Chad

    I am looking to take advantage of this rebate program when it goes live on Thursday. However, I have a question. I mostly take pictures of my kids at play and I was wondering if it were you would you get the D610 + 50 1.8G or the D7100 + 50 1.8G and 70-200 f/4. That is pretty much my budget, and I would like to know your opinion, or anyone else’s opinion too. Thank you.

    • 52
      ) Ricardo Vaz

      In my opinion you will strugle to take photos of your children playing with a 50mm in a D610. With the 70-200mm, if theres is enough light available you may get better photos and more natural photos, considering that you you not need to get very close life you would with a 50mm in a full frame camera

    • Chad, ultimately, the D610 + 70-200mm would be a great choice. However, if that’s out of your budget, the D7100 + 70-200mm is the combo I would go with. 50mm is not the type of lens you should be looking at for photographing sports.

  23. 54
    ) Sara J


    Thank you for all of the information you have given us. What a great help! I need some advice. I have been taking portraits (For about a year.) with a D3100 with a 50mm f/1.4. Yes, I can take good portraits but would like them to be even better. I am wanting to up grade to a full sized sensor and the AF-S NIKKOR 70-200mm f/2.8G ED VR II lens. I have two questions. The first being, will my photos be dramatically better with this upgrade? Secondly, I would like to up grade to the D610 or Df. I am wondering with the Df having the D4 sensor, do you think the overall performance will be better than the D610?

    Thanks for any help!

    • Sara, if you cannot take good pictures with your D3100, you will not be able to take better ones with a better camera. It is not the gear, it is the person behind the camera :) It would be a different story, if you were getting good shots and wanted to get something even better – then a full-frame camera like D610 or Df would be a great fit. So before you put your money on an expensive lens and camera, I would highly recommend to question your photography skills. If you believe that they are solid, then the upgrade will be worth it.

  24. A quick (and funny) update on the rebate situation. I called B&H today and pointed out the fact that the Nikon Store is selling all the lenses with the rebates. My rep got pretty ticked off and he started to talk to the buyer (a person within B&H that is responsible for buying stock from Nikon). It turns out Nikon was on the line at the same time. The moment when we pointed out that Nikon has these deals and why they are not letting others do it, the Nikon rep said he would take care of it. Within 30 minutes, all rebates from the Nikon Store were gone! Now if you try to add a camera body, you will not be able to see any of the above rebates :) LOL, what a disaster!

    I tried my best to convince B&H to do it, but apparently they simply cannot – Nikon won’t let them do it. So these deals will have to go live tomorrow night at midnight eastern time. Sorry for the let down folks, but I have done my best!

    • 59
      ) Ricardo Vaz

      Lol Nassim, I bet you didn’t see a country price change coming because of your comment…

    • 60
      ) Shyam

      Nasim, Thanx for confirming the time. I was under the impression that it will start in the morning of 28th after they open, as that’s what a rep told me. They have never been this unreliable… but still I go back there for everything :)

      • No, this time I am 100% certain (that’s what my rep assured me today) that the deals will go live tonight at 11:59 PM. So don’t wait till the morning if you want to be the first in line :)

        So Wednesday midnight (Eastern Time US) is the correct time.

        • 62
          ) Shyam

          Yep, I won’t wait. :)

        • 76
          ) Shyam

          Not live yet…. one of those times I wish i was in West Coast to cut off the late night waiting :)

          • Tell me about it. I don’t understand all this mess to be honest. My rep assured me that everything would be live by midnight on the 28th. Perhaps they are waiting for midnight on the west coast? I really hope that’s not the case…

            I have another post ready to go and I am waiting for the page to go live. Very frustrating, since I have to leave very soon.

          • Shyam, just got a word that the rebate page might not be live for another 23 hours!

            Either way, Romanas will be on top of the rebate stuff. As soon as things go live, he will publish the post that I have prepared. I am leaving to NM shortly… Have a great Thanksgiving weekend!

            • 81
              ) Shyam

              Just saw that info on another website as well. No worries. Have a nice trip and holiday weekend. :)

  25. 63
    ) tom

    Nikon is playing the Black Friday Game like the old days.
    And there Rebate offer only Lets The Big stores play on Thanksgiving.(What a sham)
    Best Buy is breaking all of Nikon’s dealer pricing Rules. Any normal Nikon Dealer Would lose his dealership for what BestBuy is openly doing!
    So only Buy on Friday From your Local Shop. Not any of the Big stores.
    When it comes to marketing. Nikon is a Very Small Minded and Backwards thinking Company.
    Every one of there marketing moves. Hurts the Small Nikon Dealers.
    *Best Buy makes 22% plus incentives. An average Shop nikon Dealer makes only 10%. Where is this Fair.

    • Tom, would love to find out where you got the 22% markup from. You are right about dealers only having a 10% markup, and that includes B&H. That is just insane if it is true…

  26. 64
    ) Bob H

    I support my local camera shop pretty generously. I missed something. What is Best Buy doing that small shops cannot do?

    • Bob, per Tom’s comment, Best Buy could have better deals with Nikon directly. At the same time, they are so huge on electronics, that they could undercut the price if they wanted to and still make decent money – they have volume. Local shops would not be able to survive against Best Buy, when it comes to return policies and various specials. I remember last year many local stores were stopping to take the D800 cameras back (despite them being within the return period), because they were losing too much money…

  27. 65
    ) tom

    Well Best Buy. D7000 with 18-140 $799.00. Nikon has told Dealers(that I know. ) They are not even allowed to Match it price wise. And no They can not get the same price. This is absolutely a backroom deal with Nikon. At least Canon Lets most of there Dealers play in the game. Though the Small dealers make so little on Canon Products. (They have there own Shameful Dealer marketing program).
    Also I see above a comment on the 70-200. That is my next post

    • Tom, the D7000 will be sold for $699 at B&H on black Friday. Haven’t seen anything on the 18-140mm yet, but you are probably right, I doubt they will be able to sell it at $799. That just seems to be to good of a deal that Best Buy has with Nikon. If it is an “exclusive” that nobody else can match, that would be pretty sad…

  28. 66
    ) tom

    Nikon 70-200. 2.8 is Way over Priced. $1995 Would still be to high Compared to the VR I 2.8. Taking advantage of Your Lens Desire instead of Need.
    I got rid of mine! Yes Now I have a 70-200 F4 Takes much sharper Photos in all conditions. Low light I just add + 400 to +800 iso (verses the 2.8)(got them both with rebates)
    1 or 2 day Rebates!!! With Camera purchase only! WTF! you cheap Small minded Company!
    The 70-200 f4 should be around $995.00. It is also way overpriced.
    Nikon 105 Micro Macro. Double the price it should be!!!!! Get a Very Great 100mm Tonika for $429.00

    • Tom, with Canon charging $2500 for its 70-200mm f/2.8 IS II, I don’t see how the Nikon is over-priced at $1995. And while I also love the 70-200mm f/4, your remark that it should cost $995 just puzzles me. Nikon and Canon are not third party manufacturers. Your comment sounds similar to “the BMW is way overpriced and should cost the same as a Toyota”. Not going to happen :)

  29. 71
    ) Tom

    I can not keep commenting on these predatory companies. Both Canon and Nikon
    I would be Very Proud to not own Anything made by these companies.
    I have owned almost every lens 300mm and down. Made by either Company.
    But back to the point.
    70-200 Either Company.
    Is way too $$ high. Just back 10 – 12 years ago. I was a busy paid Sports photographer.
    Even then The costs of lenses was hard to figure without with plans to sell them. (Now that is just not the way we think). Now photographers get paid Way less! and the lens are almost double the price as 12 years ago. Also Lenses made with Non Lead Solder. being used. Means every lens made with it. Has a average life of 10 years. Max 15 years. So they are not even close to worth the prices.
    I am done here
    Please do not bother

  30. 72
    ) Tom

    Well someone put it rather nicely.
    But the whole MAP advertising price and Crap. Only benefits the Major players.
    there is also Tier Pricing, Quantity incentive kickbacks. % for paying in advance.(Yes there is a discount for that). IE:Nikon And Canon know that Best buy is going to sell xxxx # of units per year. There fore they can pull this crap on any smaller dealer. Best-buy is like a production Insurance policy.

  31. 73
    ) Bob H

    Here’s a stumper.

    I’m upgrading from a D5100, and I think I’ve gotten about as much as I can out of it, along with the two kit lenses 18-55mm and 55-300mm along with the 35mm f/1.8 and 85mm f/1.8. Only the 85mm f1.8 is FX. The sale cost will be identical for the following two setups:

    Setup #1: Total cost $4,747
    Nikon D610 camera
    18-35mm f/3.5-4.5G
    24-120mm f/4G
    85mm f/1.8G (already own)
    70-200mm f/4G

    Setup #2: Total cost $4,744
    Nikon D610 camera
    18-35mm f/3.5-4.5G
    50mm f/1.8G
    85mm f/1.8G (already own)
    70-200mm f/4G

    So setup #2 substitutes the D800 for the D610 camera and substitutes the 50mm for the 24-120mm lens.

    I will keep the D5100 kit. I mostly do landscapes (especially evenings and mornings) and family events (indoors/outdoors at all times of day). I have the computer power to deal with the large files from the D800 vs the D610. I don’t know whether the lenses I’ve chosen are good enough for the D800 for landscapes/family events–they probably are. I will probably pick up the Tamron 24-70mm f/2.8 or equivalent in a year or so. In the meantime, the 50mm or one of my DX lenses (in DX mode) will have to cover the 35-70mm range.

    I know that it will take me longer for my skills to “grow into” the D800 vs. the D610. I’m 61 years old and I’m never going professional or even semi-pro, but I would like to hang some landscapes on my walls and maybe on my relative’s walls if they like something I do.

    What would you advise?

    • 74
      ) Bob H


      Setup #2: Total cost $4,744
      Nikon D800 camera
      18-35mm f/3.5-4.5G
      50mm f/1.8G
      85mm f/1.8G (already own)
      70-200mm f/4G

      • And your lens selection is very good. I would certainly add a 24-70mm f/2.8 at some point in the future.

    • Bob, since you are into landscapes, I would recommend to go with the Nikon D800. Those 36 MP images are stunning.

      • 82
        ) Bob H

        Stunning for you. I’m just hoping for very good for me! LOL. I can’t wait to get my hands it and the new lenses. Thank you!

  32. 75
    ) Vincent Valentino

    I wish Nikon took Canon’s route on the rebates, and offered rebates on just lens purchases without having to buy a camera. I have no intention to purchase even the cheapest D3100 for $427.00 in order to get rebates on a Nikon lenses. Who knows if I would be able to sell it or not, especially if Nikon still has them in their inventory and can’t clear out their existing stock. Anyway Nasim, thank you for keeping us updated on whats going on… good job as usual.

  33. 83
    ) kent

    Greetings, has anyone actually been able to put together a bundled deal today on B&H. I’ve tried a few different combinations but still no luck. I’m picking up three f/2.8 lens for me and giving the D3200 to my sister-in-law. The deals are live on the nikon usa store and seem to work there. I’d prefer to buy from B&H or Service Photo that have humans I can speak to.

    • 84
      ) Shyam

      Yes Kent, I just ordered couple of hours back. Just add all the desired items to your cart and the discounts show up there. I bought D610 + 24-120 f4 + 85 f1.8G and got $400 discount. You also get the free add on items (if any) and 4% reward.

  34. 85
    ) Karl

    Bob, I second what Nasim says, If can get a D800.. huge file size for me at weddings though : )

    • 86
      ) Bob H

      Yep. I’ll only keep my best stuff with this camera. I won’t waste processing time and disk space on mediocre images–not that I do that with my present camera–but the bar will go up with the D800, and given that the D800 exposes a lot more mistakes I expect to have even fewer keepers. But it should force me to be a more disciplined shooter. It’s scheduled to arrive on Friday. I plan to give it a workout this weekend!

  35. Avatar of Paula
    ) Paula

    Most useful article. I love the fast prime lenses so I got the Df body and the 24-120 f4 on this discount offer. I had rented the 24-70 and thought it was more bulk than it was worth, especially at 24mm. You helped me make a wiser decision for me.

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